4 Factors Influencing Consumer Behaviour- Subjectquery.com
The factors influencing consumer behaviour with examples are also known as factors affecting consumer behaviour with suitable examples. It includes 4 major factors such as- Cultural Factors Affecting Consumer Behaviour, Social Factors Affecting Consumer Behaviour, Personal Factors Affecting Consumer Behaviour, Psychological Factors Affecting Consumer Behaviour. 1.Cultural Factors- Image Source: Keydifferences.com This is the first factors influencing consumer behaviour and it… (1 comment)

8 Importance of Consumer Behaviour – Subjectquery.com
The importance of consumer behaviour in marketing management is also known as the significance of consumer behaviour. It includes various points such as: To design production policies, Know the effect of price on buying, Exploit the market opportunities, Design marketing mix, Implement STP strategies, Helps in understanding diversified preference, Understanding of various roles played by… (3 comments)

What is Consumer Research Process in Consumer Behaviour ( 7 Steps )
Consumer Research Process is the type of basic research conducted to know the tastes and preferences of the customers so that company can market the products according to their changing tastes and preferences. So, The Consumer Research Process Notes includes various Steps like:- Identification or Formulation of problems or opportunities, Establishing the Design for Market Research, Choosing… (1 comment)